Lauren is the co-founder of Careseekers, an online marketplace connecting people looking for in-home carers with carers looking for work. She started the business with her sister Marissa after they saw their family struggle to find in-home carers for their grandparents who were adamant to stay at home as they aged. Lauren’s background is in advertising and marketing and has held marketing roles in start-ups, social enterprises and charities both in Australia and the UK. Lauren holds a Masters of Commerce in Marketing from the University of Sydney. She is passionate about using business as a vehicle for good.